Dr Barbara Czyzewska
Head of Luxury Marketing and Brand Management
Barbara has a strong academic background in hospitality and tourism studies, with particular expertise in marketing and branding in luxury hospitality as well as history of hospitality. She serves as Head of Luxury Marketing and Brand Management Specialization in our Bulle campus. Prior to joining Glion, Barbara led the MA Luxury Hospitality Management program at University of West London. She holds a PhD in Hospitality Management and a Postgraduate Certificate in Teaching in Vocational Subjects, together with an MA and BSc in Tourism Destination Management. Barbara recently published a book entitled ‘The Story of Hilton Hotels: Little Americas’.