THE GLION MBA

The Glion MBA in hospitality is a uniquely flexible MBA program that offers multiple study options: a full-time MBA on campus in Switzerland or London, an Online MBA for working professionals, and hybrid learning options that combine campus-based and online courses.

 

The core MBA courses will develop your leadership skills and strategic management competencies for access to upper-management positions within the hospitality, tourism and service industries. Each MBA option includes the core courses, plus a number of specific courses, specialization tracks, and even internship options that adapt the curriculum for different educational and professional backgrounds. In the end, you will leave Glion with an accredited, industry-recognized MBA, plus the confidence, skills and qualifications to take your career to the next level.  

 

WHAT YOU’LL GAIN

Strategic Management Skills

You will learn advanced hospitality business administration for the executive level in finance, human resources, marketing and service operations.

Research and Data Analysis Skills

Through the core courses, you will gain lifelong learning skills to analyze research, solve problems and make decisions based on data and critical thinking.

Soft Skills

You will develop the soft skills that employers value including critical thinking, communication, creativity, innovation, problem solving, and collaboration.

Cultural Knowledge  

Living and learning in a multicultural environment, you will develop the skills to address cultural, moral, ethical and environmental issues in international organizations.

Leadership Confidence 

The Applied Business project puts you in the role of consultant doing the research, analysis and presentation to industry stakeholders. 

MBA program details

The Degree: Master of Business Administration in International Hospitality and Service Industries Management

Location: Switzerland (Bulle Campus), London and Online

Accreditation: New England Association of Schools and Colleges, USA

Duration:

  • On campus, full-time MBA = 1 year
  • Hybrid MBA = 1.5 years (1 semester on campus, remainder online)
  • Online = 2 years (average pace of study)

 

Start Dates:

  • Switzerland: January or July
  • London: January, April, August or November
  • Online: January, May, September or November

Which MBA is right for you?

Depending on your background, availability and budget, you can choose to follow the MBA program full-time, online, or as a hybrid program that combines on-site and online studies. This flexibility makes Glion's MBA more accessible and more affordable for hospitality and service industry professionals. 

Full-time MBA on campus in Switzerland or London

Designed for: Recent graduates who have a bachelor degree in hospitality, tourism or events, and approximately 2 years of work experience

Advantages: On campus, you have face-to-face courses and faculty mentoring, plus a life-changing experience in Switzerland or London.

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Hybrid MBA

Designed for: Candidates who have a bachelor degree and at least 2 years of work experience in hospitality

Advantages: The campus-based courses give you an interactive experience with faculty and students in Switzerland or London. The online portion gets students into the industry faster and reduces accommodation fees.

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Online MBA

Designed for: Candidates who have a bachelor degree and significant work experience

Advantages: The online courses allow you to pace your studies while you continue working so you can apply knowledge you gain for immediate benefits.

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Part-time MBA for Executives

Designed for: Candidates who have a bachelor degree and significant managerial experience

Advantages: The online courses will allow you to improve your skills and qualifications while continuing your career, while the face-to-face courses in London allow you to exchange ideas with faculty and students.

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FULL TIME MBA (CAMPUS BASED)
This full time MBA in hospitality is delivered on-site for students who wish to reach upper- management positions requiring strategic management knowledge.
  • Location: Bulle Campus or London Campus
  • Duration: 1-year
 
Core Courses
M901 Applied Business Project 6 credits
M902 Global Strategic Management 3 credits
M921 Managing Service Operations 3 credits
M922 Human Resources Management 3 credits
M923 Business Research Methods 3 credits
M931 Managerial Finance and Accounting 3 credits
M932 Hospitality Services Marketing 3 credits
 
Marketing Track
M942 Investigating Consumer Behavior 3 credits
M943 Revenue Management 3 credits
M946 New Product & Service Development 3 credits
M947 Brand Communications 3 credits
 
Leadership Track
M951 Leading Organizational Change 3 credits
M954 Cross-Cultural Management of Teams and Projects 3 credits
M955 Entrepreneurship and Business Planning 3 credits
M956 Corporate Governance
Hybrid MBA

This flexible MBA hybrid, delivered partly on campus and partly online, is perfect for students who want to get into the workplace quickly while finishing the MBA online.

  • Location: Partly on Bulle Campus or London Campus, partly Online
  • Duration: Average 1.5 to 2 years depending on pace of study
     
 
Core Courses
M900 Strategies for online study of International Hospitality Management 3 credits
M901 Applied Business Project 6 credits
M902 Global Strategic Management 3 credits
M921 Managing Service Operations 3 credits
M922 Human Resources Management 3 credits
M923 Business Research Methods 3 credits
M931 Managerial Finance and Accounting 3 credits
M932 Hospitality Services Marketing 3 credits
 
Elective Courses

M920 Innovation  3 credits

M930 Sustainability in Hospitality & Tourism  3 credits

M940 Risk Management  3 credits

M943 Revenue Management  3 credits

M944 Integrated Marketing Communications  3 credits

M945 Brand Management  3 credits

M948 Destination Management  3 credits

M953 Challenges of Leadership 3 credits

M954 Cross-Cultural Management  3 credits

M955 Entrepreneurship & Business Planning  3 credits

M956 Corporate Social Responsibility  3 credits

M960 Property and Asset Management  3 credits

M961 Financial Strategy & Planning  3 credits

General Management Track
M953 Challenges of Leadership 3 credits
M930 Sustainability in Hospitality and Tourism 3 credits
M940 Risk Management 3 credits

 
Asset and Revenue Management Track
M943 Revenue Management 3 credits
M960 Property and Asset Management 3 credits
M961 Financial Strategy and Planning 3 credits
 
Marketing and Innovation Track
M920 Innovation 3 credits
M944  Integrated Marketing Communications 3 credits
M945  Brand Management 3 credits
Online MBA

This pioneering program has attracted over 500 students since its launch in 2010 and continues to be a highly relevant and valued path for middle and senior managers to advance their careers within the hospitality and tourism industry.  It is equally chosen by working individuals wishing to move into the hospitality industry from other occupational sectors.

Location: 100% Online
Duration: 2 years

Core Courses
M900 Strategies for Online Studies in International Hospitality Management 3 credits
M921 Managing Service Operations 3 credits
M922 Human Resources Management 3 credits
M923 Business Research Methods 3 credits
M931 Managerial Finance and Accounting 3 credits
M932 Hospitality Services Marketing 3 credits
M902 Global Strategic Management 3 credits
M901 Applied Business Project 6 credits

Elective Courses
M920 Innovation  3 credits
M930 Sustainability in Hospitality & Tourism  3 credits
M940 Risk Management  3 credits
M943 Revenue Management  3 credits
M944 Integrated Marketing Communications  3 credits
M945 Brand Management  3 credits
M948 Destination Management  3 credits
M953 Challenges of Leadership 3 credits
M954 Cross-Cultural Management  3 credits
M955 Entrepreneurship & Business Planning  3 credits
M956 Corporate Social Responsibility  3 credits
M960 Property and Asset Management  3 credits
M961 Financial Strategy & Planning  3 credits

General Management Track
M953 Challenges of Leadership 3 credits
M930 Sustainability in Hospitality and Tourism 3 credits
M940 Risk Management 3 credits
M954 Cross-Cultural Management  3 credits
M956 Corporate Social Responsibility  3 credits

Asset and Revenue Management Track
M943 Revenue Management 3 credits
M960 Property and Asset Management 3 credits
M961 Financial Strategy and Planning 3 credits
M955 Entrepreneurship & Business Planning  3 credits
M956 Corporate Social Responsibility  3 credits

Marketing and Innovation Track
M920 Innovation 3 credits
M944  Integrated Marketing Communications 3 credits
M945  Brand Management 3 credits
M948 Destination Management  3 credits
M956 Corporate Social Responsibility  3 credits

MBA for Executives

The MBA for executives program with campus-based learning is designed for working professionals who aim to strengthen their leadership and management skills. The program combines online education with short study periods at Glion London.

Location: Online with campus based learning in London
Duration: 2 years
 

Core Courses
M900 Strategies for Online Studies in International Hospitality Management 3 credits
M921 Managing Service Operations 3 credits
M922 Human Resources Management 3 credits
M923 Business Research Methods 3 credits
M931 Managerial Finance and Accounting 3 credits
M932 Hospitality Services Marketing 3 credits
M902 Global Strategic Management 3 credits
M901 Applied Business Project 6 credits

Elective courses
M920 Innovation  3 credits

M930 Sustainability in Hospitality & Tourism  3 credits
M940 Risk Management  3 credits
M943 Revenue Management  3 credits
M944 Integrated Marketing Communications  3 credits
M945 Brand Management  3 credits
M948 Destination Management  3 credits
M953 Challenges of Leadership 3 credits
M954 Cross-Cultural Management  3 credits
M955 Entrepreneurship & Business Planning  3 credits
M956 Corporate Social Responsibility  3 credits
M960 Property and Asset Management  3 credits
M961 Financial Strategy & Planning  3 credits

Finance Track

Trends in Financial Innovation
Entrepreneurial Wealth Management
Financial Leadership
Revenue Management

Entrepreneurship and Innovation Track

Leading Organizational Change
Risk Management Systems in Hospitality
New Product & Service Development
Entrepreneurship & Business Planning

Applied Business Projects

The Applied Business Project (ABP) gives you the chance to work with managers to address real, current business issues in major hospitality companies. In the past, ABPs have been conducted with Kempinski, Nestlé Professional, Mövenpick, and InterContinental. Faculty members and managers collaborate to establish the aims and objectives for each project. You conduct a qualitative and/or quantitative investigation of the given problem, then offer insights and practical suggestions in a management report which you present to the industry partner’s decision makers.

Finally, you reflect on your contribution in an individual project based on learning theories. You, the school, and the company all benefit.

 

Examples of Applied Business Projects with Kempinski

In an ABP with Kempinski, a long-term partner of Glion, MBA students examined how to better motivate and retain employees within the Generation Y demographic, who comprise a majority of Kempinski’s front-line workforce but have tended to be more transient than employees of other generations. MBA students conducted focus-group interviews and data analysis of Gen Y employees in Europe, China, Thailand, and the Middle East. Employees said they could benefit from a career-planning program that would help them grow within the career hierarchy, as well as cross-training programs that would broaden their skill set.

This study has led to further ABP projects with Kempinski, including the building of in-house training for GenY employees and a proposal for a social media recruitment strategy to be applied within the company.