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From opportunity recognition and business modeling to entrepreneurial finance, leadership and international growth, this specialization takes you through the entrepreneurial journey from initial idea to viable, scalable business. You will also explore the distinctive realities of family and small businesses and the legal considerations involved in building and protecting a venture.
Accreditations
Presentation by General Manager & HR Director, Nobu Hotel Barcelona
Vineyard visit and Cava taste at Llopart Cava
Visited and stayed at the Nobu Hotel Barcelona
Met the Director of Sales, Sofia Barcelona: Service Excellence in MICE & Sales
Processed with VSCO with a6 preset
Hotel Tour of Sofia Barcelona
Presentation by General Manager & HR Director, Nobu Hotel Barcelona
Vineyard visit and Cava taste at Llopart Cava
Visited and stayed at the Nobu Hotel Barcelona
Met the Director of Sales, Sofia Barcelona: Service Excellence in MICE & SalesProcessed with VSCO with a6 presetHotel Tour of Sofia Barcelona
Presentation by General Manager & HR Director, Nobu Hotel Barcelona
Vineyard visit and Cava taste at Llopart Cava
Visited and stayed at the Nobu Hotel Barcelona
Met the Director of Sales, Sofia Barcelona: Service Excellence in MICE & SalesProcessed with VSCO with a6 presetHotel Tour of Sofia Barcelona
Worth depends on your career goals and the specific program you choose. A specialized masters is the right investment if you want the strategic, financial and leadership capabilities to turn an idea into a viable business, not just study entrepreneurship in theory.
When you combine that ambition with a masters that builds venture creation, entrepreneurial finance and growth capabilities, backed by a six-month internship or Business Research Project, you have a degree like our Entrepreneurship & Innovation specialization, which graduates into a strong track record: 98% of students receive one or more job offers on graduation, with an average of 6 internship offers each.
Glion’s Master’s in International Hospitality Business offers more than one specialist pathway, and each is built for a different ambition. Both share the same core business foundation in Semester 1.
Our Entrepreneurship & Innovation specialization then takes you through the complete entrepreneurial journey, from opportunity recognition and venture creation to entrepreneurial finance, growth and leadership. The Guest Experience & Service Design specialization instead develops your expertise in guest experience analytics and service design. Choose this program if your ambition is to launch, grow or lead a venture, not to design guest experiences within an existing business.
It depends on how you want to complete your masters and the direction you want your early career to take. A professional internship lets you apply your knowledge within your chosen sector while building experience, contacts and industry credibility. A Business Research Project instead gives you the opportunity to investigate a genuine commercial issue through rigorous research and analysis.
On this specialization, your Industry Business Project already gives you the chance to apply your knowledge to a genuine commercial challenge before Semester 3 begins. Whichever path you choose next, you complete your Master’s with valuable professional experience behind you.
No single starting point is required. This program is built for career changers, aspiring or current entrepreneurs, and family business owners alike, whether you already have a venture in mind or not.
On this program, Semester 1 builds the business, strategy and leadership foundations every student needs, before Semester 2 takes you through opportunity recognition, venture creation and business modeling from the ground up. Whether you want to launch your own business, grow an existing venture, join a family business or bring entrepreneurial thinking to an established organization, this specialization builds the mindset and capabilities to turn opportunities into action
The right elective depends on the specific function you want to move into after graduation, not just the topic that sounds most interesting. Think about the day-to-day role you’re aiming for, then let that guide your choice.
On this Master’s, you choose one elective in Semester 2 alongside your core specialization: Brand Identity, Creativity & Storytelling for experience-led branding roles, Strategic Leadership Across Generations for people-management roles, Experience Audit: From Mystery Shopping to Employer Brand for evaluation-focused roles, or Technology & AI in Hospitality for digital and data-driven roles. *Please note that elective courses are subject to change and the options available may differ for each intake.
Cost depends on the school, the campus and the program structure, so it pays to choose one that’s transparent about its fees rather than vague on pricing.
For this program, the published fee schedule for the Switzerland track totals CHF 47,300 in compulsory academic expenses across your two campus-based semesters. That covers tuition, academic resources and mandatory insurance. Your internship or Business Research Project semester carries its own separate costs.
Most hospitality masters run on a twice-yearly intake cycle, whether you’re moving straight from your undergraduate degree or timing a career change around your current role.
This Master’s begins with Spring and Fall intakes at Glion’s Switzerland campuses in Glion and Bulle.
A Master’s that combines core hospitality business knowledge with specialist expertise in creating and delivering exceptional guest experiences.
Master's in International Hospitality Business with Specialization in Wellness & LongevityIntensive hospitality industry learning provides the foundation from which to explore the commercial potential of wellness & longevity offerings.
Master's in Real Estate, Finance and Hotel DevelopmentThis Master’s provides a comprehensive and systematic understanding of real estate, capital markets and global hotel development.
Study in Switzerland
Glion and Bulle campuses
Internship or Business Research Project
Gain vital real-world experience
Next start dates
Spring 2027 & Fall 2027
Duration
1.5 years/3 semesters
Credits
90 ECTS/45 US credits
Learn to think like an entrepreneur
Acquire the skills and capabilities to launch and grow a business
Field trip and company visits
Experience the world of premium hospitality close-up
Personalized career support
Use our expertise and contacts to power your career
