Master of Science in Luxury Experience and Brand Management

In this semester, you will acquire highly specialized knowledge relating to the luxury industry. This will help you develop and demonstrate the level of responsibility and autonomy required of industry managers.

Taught subjects include the economy and sociology of luxury, business trends in luxury hotels, resorts and events, experiential economics, data analytics, digital marketing and digital transformation.

Throughout this semester, you will have the opportunity to use the specific knowledge acquired in the first semester as you develop critical skills and advanced know-how in business and managerial disciplines.

The curriculum introduces higher level management and business subjects, such as strategic management of luxury brands, talent management, corporate finance and value creation, business models research and project management.

Choose the Business Research Project option and produce an independent research project demonstrating advanced research skills, planning and self-management abilities as well as agility in information handling.

Opt to undertake an internship and you will carry out a six-month work placement then write an Applied Research Report to examine your experience as a further contribution to your professional development.