Stanislas Helou

Luxury Brand Management / Ultra-Luxury Travel Experiences

The detail-oriented founder of Thinking Luxury, Stanislas Helou is recognized as a prominent figure in the luxury sector, calling upon his multi-cultural upbringing, fluency in five languages, and unparalleled industry experience to revamp some of the planet’s leading powerhouses.


Stanislas, the Founder of Thinking Luxury, stands as a prominent figure in the world of luxury. With his multicultural background, fluency in five languages, and extensive industry mastery, he sets himself apart in the field.

His journey in the luxury sector began in renowned luxury hotels across New York, Crete, London, and Barcelona, where he held diverse leadership roles. This rich experience eventually led him to shift his focus to the luxury villa rental industry, working with distinguished companies like Onefinestay, Luxury Retreats, and playing a pivotal role in the creation of Airbnb Luxe.

Beyond his impressive career achievements, Stanislas shares his wealth of knowledge with the next generation as a Lecturer at the Glion Institute of Higher Education, teaching Bachelor and Master students the complexities of the luxury world. Additionally, his expertise is sought-after as he serves as an Advisory Board Member for various companies, including Harvard Business Review.

Stanislas is celebrated for transforming customer interactions into memorable experiences, known for his leadership and deep understanding of Emotional Intelligence. His innovative training empowers professionals in various industries, merging empathy with strategic thinking for enhanced client relations and revenue.


Glion Institute of Higher Education 2004 – 2007

Grand Lycée Franco-Libanais Beyrouth 1990 – 2004