Experiential Economics
- 2 week program
- 8-12 study hours per week
- 100% Flexibility
- Certificate of completion
NEXT START DATE 12 June 2024
Develop a more complete picture of the global experience economy
- Explore luxury and hospitality concepts that are meaningful within the experience economy
- Critically analyze different business practices in sustainability
- Investigate bias in the experience economy, and the problems that can result
- Discuss how the economic rules are changing within a ‘dematerializing’ economy
- Learn from the personal experiences of an Executive-level peer group
Across two intensive weeks, you will transform your understanding of the global experience economy as it relates to the intertwining luxury and hospitality industries.
Based on your own research and experiences, together with the learnings and insights you’ll gain on the course, you will be challenged to create a new conceptual design for a relevant economic offering that would be meaningful within the experience economy.
Direct faculty interaction
Get your questions answered and receive direct developmental feedback.
Peer-to-peer networking
Build your professional network through interactions with fellow participants.
Live/on-demand sessions
Live classes and group exercises driven by state-of-the-art learning technology.
Glion Excellence
Your Certificate of Completion carries a globally recognized hallmark of academic quality.
Explore experiential economics across two immersive weeks
1 OF 5
The Rise of the Experience Economy
Discover the key characteristics of the experience economy, learn how to categorize experience industries, and explore the evolution of consumer value.
Define and categorize the industry you work in and evaluate experience propositions within your sector.
2 OF 5
Key Features and Trends in Experience Consumption
Examine key features of the experience economy today and possible future trends.
Learn about the evolution of the experience economy to a focus on personal transformation
3 OF 5
Differentiating Categories of Experience
Learn to differentiate between different categories of experience and discover how companies strategically leverage them.
Examine the success stories of businesses that create impactful moments across multiple categories and share your own analysis of an experience offering.
4 OF 5
The Meaning of Luxury in the Experience Economy
Examine the multifaceted meanings of luxury within the experience economy and explore the growing intertwining of luxury with personal transformation.
5 OF 5
Conceptual Elements of Experience Design
Gain insight into the key components of experience design that shape extraordinary experiences and explore strategies for crafting contemporary luxury experiences in physical and digital spaces.
Explore experiential economics across two immersive weeks
- The Rise of the Experience Economy
- Key Features and Trends in Experience Consumption
- Differentiating Categories of Experience
- The Meaning of Luxury in the Experience Economy
- Conceptual Elements of Experience Design
The Rise of the Experience Economy
Discover the key characteristics of the experience economy, learn how to categorize experience industries, and explore the evolution of consumer value.
Define and categorize the industry you work in and evaluate experience propositions within your sector.
Key Features and Trends in Experience Consumption
Examine key features of the experience economy today and possible future trends.
Learn about the evolution of the experience economy to a focus on personal transformation
Differentiating Categories of Experience
Learn to differentiate between different categories of experience and discover how companies strategically leverage them.
Examine the success stories of businesses that create impactful moments across multiple categories and share your own analysis of an experience offering.
The Meaning of Luxury in the Experience Economy
Examine the multifaceted meanings of luxury within the experience economy and explore the growing intertwining of luxury with personal transformation.
Conceptual Elements of Experience Design
Gain insight into the key components of experience design that shape extraordinary experiences and explore strategies for crafting contemporary luxury experiences in physical and digital spaces.
Meet your Faculty
All our Executive online courses are led by internationally recognized subject matter experts, able to deliver advanced, relevant, and up-to-the-minute knowledge.
Karolina Doughty
Lecturer
A highly experienced academic, Professor Doughty’s work with Glion focuses on understanding experiences and experience design.
She is also a specialist in Cultural Geography.
×
Join this program
ADMISSION CRITERIA
There are no admission criteria for this program
FEES
CHF 1,250
START DATES
12 June 2024
30 October 2024
Need more information? Speak to us
How we deliver Executive online courses
These high quality digital courses use a variety of learning approaches, as well as a range of smart tools and applications, to ensure a rich, varied, and highly interactive experience. Your study will incorporate:
- Live faculty-led sessions
- Group presentations
- Access to peer-to-peer discussion forums
- The latest academic literature and case studies
Speak to us
Discover more online courses
Business Trends in Luxury
DURATION 2 weeks: 8-12 hours study per week
Analyze the latest global consumer trends as they influence the luxury segment, then explore the impacts on business structures and practices of brands operating in this sphere.
Building the New Sustainable Luxury
DURATION 2 weeks: 8-12 hours per week
Gain a critical understanding of the non-negotiable needs and future developments with regard to CSR in the luxury industries. Your study encompasses both supply and demand drivers.
Blockchain in the Luxury and Hospitality Business
DURATION 2 weeks: 8-12 study hours per week
Assess how blockchain technology can be deployed within the luxury industry, focusing on three primary uses: transfer of digital assets, decentralized registries, and smart contracts.